Sales and Marketing
Cold email is how I started my business. I originally used it to get interviews to gain knowledge on a particular market, then to get feedback on what I was building and finally to get demo calls to gain new customers as well as expand my network as a founder. It’s what made my business [...]
Sales and Marketing
This book contains 29 exclusive, in-depth interviews with chief marketing officers like Jeff Jones of Target, Linda Boff of GE, Brian Kenny of the Harvard Business School, Trish Mueller of The Home Depot, and Seth Farbman of Spotify. This book will help C-level executives and others who interface and collaborate with marketing departments to understand how [...]
THE ART OF PINTEREST PROFITS! A Complete Guide to Pinterest for Business, Marketing, and Automation for Profit. A Dynamic, Game-changing Guide to Pinterest Marketing and Pinterest for Business for Profit. Did you know that Pinterest is an Art form and that 80% of Pinterest users are targeted Buyers? You can use Pinterest for your content [...]
Sales and Marketing
What Marketers Need to Know about Artificial Intelligence and Big Data: Introduction to AI Marketing
Sales and Marketing
Grow your account list with an effective account-based marketing strategy Buyers have changed the B2B marketing game. Account-Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage with your potential customers on their terms to meet their ever-changing demands. Packed with expert tips and [...]
Sales and Marketing
Customers the Day After Tomorrow: How to Attract Customers in a World of AI, Bots, and Automation
Sales and Marketing
The Disappearing Product: Marketing and Markets in the Creative Industries
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Twenty-six ways of looking at a blackberry: How to let writing release the creativity of your brand
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Sales and Marketing
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
